Case 4



Brothers Michael and Christian Sieger run their company with a friendly, personal approach and treasure their strong connection with the history of interior design. Together they wish to spread their personal ideas on lifestyle and interior design out into the world.

Our activities

Creating brand awareness in The Netherlands through both qualitative and quantitative media exposure for SIEGER’s interior design and their fashion collection. Organising private store events at SIEGER’s headquarters in Germany targeting press, prospective customers and opinion formers to raise the brand’s profile. Setting up one-on-one interviews to generate feature articles.

Handpainted porcelain set My China by SIEGER

Designers Michael and Christiaan Sieger

The colourfull silk ties from the Gentlemen's Colour Collection

An article about the SIEGER collection in online magazine Good2B